Ryan Portfolio – Bay Roan Creative | Roanoke Valley & Smith Mountain Lake Marketing

Media and Communications Career

Ryan Tipps is an award-winning journalist and founder of one of the largest digitial agricultural news outlets in the nation. He brings a purposeful approach to his writing, which has spanned numerous topics and industries, including farming, collegiate and adventure sports, luxury lifestyle, business and product. He instills creativity into his colleagues and channels innovative thinking to help grow audiences and engagement.

After helping to launch Bay Roan Creative more than a decade ago, his role today is primarily as a content and strategic adviser.

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AGDAILY 2023

www.agdaily.com

Holding onto farmland despite the deep pockets of development | AGDAILY

Farmland conservation advocates work on the front lines in U.S. regions where high agricultural values and high development collide.

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AGDAILY 2024

www.agdaily.com

Restore the Harvest uses sustainable ag to empower Malawi’s locals | AGDAILY

Virginia-based nonprofit Restore the Harvest has created an innovative livestock curriculum to enact systemic change in impoverished areas.

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AGDAILY 2024

www.agdaily.com

The global partnership that pairs farm productivity with sustainability | AGDAILY

Syngenta and The Nature Conservancy have positioned themselves as standard-bearers on topics such as soil health, climate change, and rural prosperity.

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AGDAILY 2023

www.agdaily.com

Timber fumigation plans in rural West Virginia spark backlash | AGDAILY

The regulatory chasm between state lawmakers and Hardy County officials is contributing to people’s concerns about use of highly toxic methyl bromide.

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ActionHub 2023

www.actionhub.com

College Buds Reunite Regularly to Conquer Another Section of the AT | ActionHub

These college friends reunited years later and are now taking on the iconic Appalachian Trail piece by piece.

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AGDAILY 2022

www.agdaily.com

Soybean herbicide Tendovo elevates yield-minded growers | AGDAILY

Syngenta’s Tendovo redefines preemergence weed control and delivers increased flexibility and yield potential for soybean producers.

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AGDAILY 2018

www.agdaily.com

Food future: What will it take to nourish a nation in 2050? | AGDAILY

Is enough being done to support the ag industry and to keep both our world’s developed and developing nations on a path toward future food security?

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ActionHub 2021

www.actionhub.com

This County Has Become A Top Destination For Trail Running in Virginia | ActionHub

Bookended by two of Virginia’s most vibrant running communities, Bedford County emerges as a sought-after trail and ultra running destination.

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ActionHub 2020

www.actionhub.com

How to Select the Best Hiking Socks | ActionHub

A marriage of comfort and performance is going to be found in the outdoor market’s best hiking socks, but it’s important to know exactly what to look for.

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The Roanoke Times 2013

roanoke.com

Dairy & data: Robotic milking takes hold in Rockbridge County

At Ingleside Dairy Farm, robotic technologies installed last year are fueling an evolution in how the Leech family operates, while nationally they are contributing to a revolution

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The Roanoke Times 2012

roanoke.com

The sky’s the limit in precision agriculture

An unassuming road just off Interstate 81 south of Lexington is flanked by fields and thickets of trees, as well as a few scattered houses. But this

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The Roanoke Times 2011

roanoke.com

A new crop of farmers

Photo gallery See more photos of Ben and Carly Coleman of Mountain Run Farm and Nathan and Lindsay Lindeberg of Native Spring Farm.

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SML HOME Magazine 2021

www.smlhomemagazine.com

When Custom Comes to Life – Smith Mountain Lake HOME Magazine

Photography by Michael Patch

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Laker Magazine 2016

smithmountainlake.com

Ferrum woodworker finds success going with the grain

Brad Bowman’s craft comes alive in the solitude of his Ferrum workshop.

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Laker Magazine 2015

smithmountainlake.com

J.D. Scott, proprietor of Scott’s Strawberry Farm in Bedford County, dies

On April 23, J.D. Scott’s wife posted the following message on the Scott’s Strawberry Farm Facebook page: “My husband JD Scott has cancer, not doing so well … ”

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Experience (and breaking outside one’s comfort zone) is a major factor in understanding the perspectives and needs of a subject. It’s a cornerstone of effective communication and an important part of who Ryan is.

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Throughout their careers, Ryan and Gretchen Tipps and their associated publications have received awards from a wide number of organizations, including the Virginia Press Association, the Virginia Farm Bureau Federation, the Agricultural Communicators Network, the Livestock Publications Council and various local media outlets.

Honors & awards

Master Writer -- Agriculture Journalism

Issued by The Agricultural Communicators Network
· August 2023

For his dedication over the years to quality, accurate and engaging writing

1st Place, Breaking News

Issued by The Agricultural Communicators Network
· August 2024

For the article titled, W.Va. residents unite against proposed timber fumigation facility

1st Place, Advertorial One-Page

Issued by The Agricultural Communicators Network
· August 2023

For the article titled, Soybean herbicide Tendovo elevates yield-minded growers

AGDAILY, 1st Place News Website, Publishing Division

Issued by The Agricultural Communicators Network
· July 2019 & August 2020

For AGDAILY’s compelling and varied content, coupled with an engaging visual presentation

AGDAILY, 1st Place Social Media, Publishing Division

Issued by The Agricultural Communicators Network
· August 2021 & July 2022

For engaging content and tone across multiple social media platforms

1st Place, Excellence in Craft for Gear/Technical Writing

Issued by the Outdoor Writers Association of America
· June 2021

For the article titled, How to Select the Best Hiking Socks